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Chardonnay, a global mobile gaming studio, is focused on driving profitable growth. As competition increased across major UA channels in 2026, the team began testing new supply sources to unlock incremental, high-quality users without sacrificing long-term return. They partnered with BidMachine to explore a different approach to user acquisition, prioritizing efficiency, user quality and downstream profitability over pure volume.
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BidMachine publishers can now leverage LiveRamp to enhance their monetization strategies while maintaining the highest standards of user privacy and data protection.
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The mobile advertising and gaming industries prepare for a dynamic season of global connections, breakthrough innovations, and strategic partnerships. At BidMachine, we're excited to announce that our team of experts will attend four of the most prestigious industry events this quarter.
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In 2024, Yandex Ads initiated a strategic partnership with BidMachine, rapidly evolving from initial integration to a comprehensive cross-network collaboration. These are the key milestones that transformed this relationship into a sustainable long-term alliance.
