Welcome to the BidMachine Blog

Check all the company news, product updates, top articles, and valuable insights.

What is supply path optimization in mobile and why it matters for brand budgets

Since header bidding reshaped programmatic, one unintended consequence has become increasingly difficult to ignore: auction duplication.

Meet BidMachine this Summer 2025 Q3 at the Top Industry Events!

The mobile advertising and gaming industries prepare for a dynamic season of global connections, breakthrough innovations, and strategic partnerships. At BidMachine, we're excited to announce that our team of experts will attend four of the most prestigious industry events this quarter.

Meet BidMachine this Spring 2025 Q2 at the Top Industry Events!

The mobile advertising industry is gearing up for a season of innovation, reconnection, and insight. At BidMachine, we’re thrilled to announce that our team of experts will be on the ground at four of the most influential industry gatherings this quarter.